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AI Insights · Timothy · October 2025

Top 5 Personal Finance Apps on iOS in Sweden: Q3 2025

Explore the performance trends of the leading personal finance apps on iOS in Sweden during Q3 2025, highlighting downloads, revenue, and active users.

Top 5 Personal Finance Apps on iOS in Sweden: Q3 2025

In the third quarter of 2025, the personal finance app market in Sweden saw significant activity on the iOS platform. Let's delve into the performance of the top five apps, using data from Sensor Tower.

Splitwise by Splitwise, Inc. showed a mixed trend. Weekly revenue peaked at around $616 in late July and ended the quarter at approximately $507. Downloads began at 3.5K in early July, declining to 1.3K by the end of September. Active users fluctuated, starting at 29.1K, reaching a peak of 35.1K in mid-August, and closing the quarter at 23.7K.

Buddy: Budget Planner App from Buddy Budgeting AB maintained a steady increase in revenue, with a notable peak at $444 in the last week of September. Downloads also saw an upward trend, particularly impressive in late September with 546 downloads. Active users rose from 247 at the start to 369 by quarter's end.

YNAB experienced a varied revenue pattern, peaking at $253 in early August. Downloads remained relatively low but showed a slight increase towards the end of the quarter, with 74 in the week of September 22. Active users saw a gradual rise, ending at 252.

Budget Planner App - Fleur by Akash Jain had a notable revenue spike, reaching $388 in late September. Downloads surged significantly in the same week to 1.8K, while active users increased steadily, closing at 2.3K.

NOWO from Nowonomics AB showed modest revenue growth, with a peak of $102 in mid-September. Downloads were generally stable, ending the quarter with 116, while active user data was not available.

For more detailed insights, visit Sensor Tower, where you can explore further metrics and trends in the app market.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2025